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When stardust hits the pub: Artists shaping drink brands
Step into The Drop Inn, a relaxed, discussion-led space crafted for meaningful conversations. Designed for publicans to share challenges, swap ideas, and spark solutions.
From chart-toppers to spirits shelves, artists are increasingly shaping the drinks world. Joined by Lisa Maffia, artist and founder of Maffia Rum, this interactive session encourages a conversation among publicans about the rise of artist-backed drink brands, how much star power really influences what customers order, and what makes these brands connect with people at the bar.
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