“Red Fin Cider aims to revitalise the cider category by offering a modern, refreshing alternative to traditional and mainstream ciders. With a focus on bold flavors like their Meloncherry, and a commitment to sustainability, Red Fin seeks to attract a younger, more adventurous audience seeking quality and a "chilled out" vibe. They plan to achieve this by positioning themselves between traditional and mainstream offerings that align with the craft beer movement. Cider Red(e)fin(ed)…